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The 2024 China International Wine Exhibition (Interwine China) – Autumn Edition will take place from October 31 to November 2, 2024 at the Guangzhou Poly World Trade Expo Center. Organized by Ketong International Exhibition (Guangzhou) Co., Ltd., Interwine China is a prestigious event aimed at bringing together global wine companies and facilitating their entry into the Chinese and Asian markets.
Known for its international reach and strategic timing alongside Phase III of the 136th Canton Fair, this event leverages the foot traffic of over 240,000 buyers from 200+ countries, making it a prime platform for exhibitors to connect with global buyers and expand their market presence. With the theme of innovation, tradition, and high-quality development, this year’s edition promises new business opportunities for the wine industry, blending the flavors of different cultures and regions.
Exhibition Highlights:
Global Reach: Exhibitors will have access to a diverse range of buyers from across the world, offering unparalleled opportunities to expand into international markets. This year’s event will coincide with Phase III of the Canton Fair, ensuring a significant global audience.
Focus on the Greater Bay Area & Asia: In addition to Guangzhou’s local influence, the expo will target key regions such as Hong Kong, India, Malaysia, and the broader Asian market, creating a unique connection with over 10,000 buyers from the Greater Bay Area.
Innovative Models for Growth: The exhibition will feature seminars on market strategies, digital marketing, and brand operations, led by top e-commerce wine platforms and industry experts, helping exhibitors innovate and grow their businesses.
Heritage & New Trends: The China International Famous Wine Cocktail Competition will introduce creative blends and traditions, making it a perfect opportunity to engage with younger consumers and explore current trends in wine and spirits.
Exhibit Categories:
Imported Wine Area: Showcasing a variety of wines, spirits, sake, fruit wine, international beers, and low or non-alcoholic beverages.
Wine Supplies Area: Featuring wine accessories, glassware, packaging, temperature-controlled cabinets, and more.
With an emphasis on both heritage and innovation, this event is an essential stop for wine companies looking to make an impact in the booming Chinese and Asian markets. Register now and be part of the world’s leading wine exhibition!