How Xiaohongshu is Shaping the Future of Luxury Marketing in China
[cs_content _p=’7401′][cs_element_section _id=”1″ ][cs_element_layout_row _id=”2″ ][cs_element_layout_column _id=”3″ ][cs_element_text _id=”4″ ][cs_content_seo]As the luxury market faces a global downturn, identifying innovative strategies to adapt and thrive has become critical for leading brands. In China, luxury consumption is evolving rapidly, driven by new consumer behaviors, accelerated digitalization, and shifting trends. To stay ahead, luxury brands are leveraging social […]
CIIE Boosts Ethiopian Agriculture in the Chinese Market
[cs_content _p=’3418′][cs_element_section _id=”1″ ][cs_element_layout_row _id=”2″ ][cs_element_layout_column _id=”3″ ][cs_element_text _id=”4″ ][cs_content_seo]The China International Import Expo (CIIE) has significantly boosted Ethiopian agricultural products’ presence in the Chinese market. Through CIIE, Ethiopian exporters have successfully introduced high-quality products like coffee, sesame seeds, and flowers to Chinese consumers, fostering economic ties and mutual benefits. This increased market access has […]
Tencent Smart Retail and Italy China Council Foundation Host Smart Retail Event in Italy
[cs_content _p=’3243′][cs_element_section _id=”1″ ][cs_element_layout_row _id=”2″ ][cs_element_layout_column _id=”3″ ][cs_element_text _id=”4″ ][cs_content_seo]Tencent Smart Retail, in partnership with the Italy China Council Foundation, hosted a significant event titled “The New Era of Smart Retail: Engage Your Chinese Client with Tencent & Weixin Ecosystem” in Italy. The gathering aimed to deepen understanding of smart retail strategies and the utilization […]
As e-Commerce Enters an Era of Segmentation in China Joy Spreader Improves Marketing Efficiency with Data Intelligence Advantages
[cs_content][cs_element_section _id=”1″ ][cs_element_layout_row _id=”2″ ][cs_element_layout_column _id=”3″ ][cs_element_text _id=”4″ ][cs_content_seo]As e-commerce companies are coming close to reaching the maximum number of users in China’s first- and second-tier cities, the user dividend in these cities is gradually being transformed and approaching the limit. As a result, in the third quarter of 2021, the growth of new users […]
How the China International Import Expo offers a window for multinational companies into the Chinese market
[cs_content][cs_element_section _id=”1″ ][cs_element_layout_row _id=”2″ ][cs_element_layout_column _id=”3″ ][cs_element_text _id=”4″ ][cs_content_seo]Opening up is the hallmark of contemporary China. The China International Import Expo (CIIE) is ready to create a link between China and the global market. Held from November 5-10 2021, the 4th CIIE presented a total of 422 new products, technologies, and services, a record high. […]
Western luxury brands are entering a risky pact with China’s influencers
[cs_content][cs_element_section _id=”1″ ][cs_element_layout_row _id=”2″ ][cs_element_layout_column _id=”3″ ][cs_element_text _id=”4″ ][cs_content_seo]French cosmetics giant L’Oréal has been going through a massive retail row in China after two leading social media influencers sold large quantities of the company’s beauty face masks to consumers while inaccurately claiming it was the cheapest deal available anywhere. Influencers Austin Li Jiaqi and Wei […]
Retail revolution in China: innovations that could change the way the world is shopping
[cs_content][cs_element_section _id=”1″ ][cs_element_layout_row _id=”2″ ][cs_element_layout_column _id=”3″ ][cs_element_text _id=”4″ ][cs_content_seo]China’s dominance in manufacturing has made it the factory of the world. The subsequent economic growth enriched an ever-expanding middle class, and the country’s retail industry has quickly adapted to supply a growing appetite for consumption. Some of these developments in the way people spend their money, […]
From PPE shortages to COVID-19 vaccine distribution, the supply chain has emerged as a determinant of health
[cs_content][cs_element_section _id=”1″ ][cs_element_layout_row _id=”2″ ][cs_element_layout_column _id=”3″ ][cs_element_text _id=”4″ ][cs_content_seo]Toilet paper. Hand sanitizer. Coffee. Over the past year, many people have probably spent more time thinking about their abilities to gather basic supplies than in other recent times. Supply chains are the networks involved in getting products to their final buyer or user, such as the […]
How to Start Your Business in China
All foreign business owners need to face the complete different culture in China and the way to do business. In the last 5 years, we’d helped many overseas businesses enter into the China market. Here are some tips to start your business in China 1. Do Your Research 2. Pick Your Location 3. Determine The […]
Business Etiquette in China
If you are embarking on a business trip to China it can be very overwhelming. Understanding how to approach business in china can be difficult for anyone that is not familiar with china business etiquette and culture. Therefore, it is important to be prepared and have adequate knowledge of business in china etiquette in order […]
